How research impacted our trailer idea?




Setting- Stereotypically horror trailers are set in dark, derelict and eerie places to add to the fear of the unknown. By keeping this in mind we had a scene where the main character was walking through a graveyard. 

Technical Code- By using the camera shots we produced a lot of over the shoulder shots, which develop mystery within the scenes as you can not see the persons expressions. A lot of close ups are used in horror trailers in order to portray emotion. All the shots need to been shown at pace to build up tension. 


Iconography- We followed some typical iconography for our psychological horror such as a ouija board. By using low key lighting we produced a scary atmosphere. 

Themes- Our horror trailer followed the good vs evil theme as it was the final girl against the demon. However, we do not have a distinct character to represent the demon as it is psychological. 

Narrative and Character types- As mentioned previously, our trailer includes a final girl character. This complies with Props ‘viginal final girl’ as she survives. The villain would be the demon. 

Representation- The final girl goes against the main conventions of the tittle as she is blonde yet she survives. Whereas most blondes are perceived as dumb and therefore die within the film. 

 Audience and institutions- I researched into the woman in black as it is a popular horror film. It suggests that producing posters and magazines is an effective way to boost popularity. Our audience research suggests that comedy horrors are the most popular horror genre. Although our trailer is psychological, over 66% said they would watch our film.